Berlinerblau does not only take care of the watches but also every creative aspect around them: Names, slogans, and marketing campaigns are thought up; product shots for the online store, advertising and PR images are taken; catalogs are developed, written, translated, and printed; new displays for retailers are created; websites are programmed and updated; sales teams are briefed; journalists are given interviews and press packs; films are made, and newsletters are sent out.
And all the while, there is some traveling involved. Because even if Berlin may be all that exciting, all NOMOS employees have secretly lost their hearts in Glashütte—just a two hour and ten minute drive away.